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FOR IMMEDIATE RELEASE
 

KUBOTA AND LAND PRIDE ANNOUNCE NEW
STRATEGIC ALLIANCE MARKETING AGREEMENT

Land Pride Implements Now Performance-Matched for Kubota Tractors

TORRANCE, Calif. (September 5, 2007) – Kubota Tractor Corporation and Land Pride announce a strategic alliance to market Land Pride implements that are performance-matched to Kubota tractors. Participating Kubota dealerships in the U.S. will offer Land Pride implements to sell with Kubota tractors - particularly 3-point implements such as Land Pride rotary cutters, grooming mowers, rotary tillers, rear blades and more - to add to high quality Kubota loaders, backhoes and Kubota-branded implements.

"This strategic alliance of Kubota and Land Pride brings together two companies committed to quality and user-friendly equipment in the tractor and tractor-mounted implement industries," explains Larry Nenneman, senior director of marketing, Kubota Tractor Corporation. "Land Pride's reputation for manufacturing quality products and outstanding service aligns with Kubota's long-standing commitment to quality, value and innovative products. Offering the two brands at a Kubota dealership - in a 'one-stop' location - helps make it easy for Kubota customers to make tractor and implement package-purchases and find sales, service, and parts for tractors and Kubota-matched implements," he adds.

"Land Pride's alliance with Kubota is an excellent strategic fit for our organization. Land Pride has earned a reputation for standing behind our products; and we believe our commitment to reliable service 'after the sale' through outstanding dealers lends itself well to expanding our sales and service through Land Pride and Kubota dealers," says Eric Haas, vice president of sales, Land Pride. "As always, customers who buy reliable Land Pride products can be assured that parts and service will be available when and where they need them."

Kubota Tractor Corporation is the U.S. marketer of Kubota-branded tractors up to 103 PTO hp, performance-matched implements, compact and utility-class construction equipment, consumer lawn and garden equipment, commercial turf products and utility vehicles. For product literature or dealer location information, contact Kubota Tractor Corporation at 3401 Del Amo Blvd., Torrance, Calif., 90503, 1-888-4KUBOTA, ext. 900 or visit www.kubota.com.

Land Pride, a division of Great Plains Mfg., Inc., Salina, Kansas, has been a leader in grounds maintenance equipment throughout North America since 1986. Specializing in farm, ranch, landscape and turf-related tractor mounted implements, Land Pride products are manufactured in several locations in Kansas. Land Pride is now a leading manufacturer of tractor-mounted implements including rotary tillers, grooming mowers, seeders, rotary cutters, rear blades, box scrapers and landscape rakes in the U.S.  For more information, go to www.landpride.com or phone (785) 823-3276.

 

 


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