To live, to eat, and to fill
your days with greater joy
Since ancient times, people have used wisdom and technology
to advance “food and agriculture.”
However, while the global population continues to rise,
the number of people working in agriculture is decreasing.
We now live in an age where the future of food and
agriculture
faces immense challenges—climate change,
ecosystem degradation,
and more.
Take on the role of an agricultural manager and choose which crops to nurture,
what farming style to adopt, and which agri-tech solutions
to implement.
Collaborate with other players to achieve an earth-friendly,
planetary-conscious agriculture.
This simulation game was featured
at the Kubota Place
inside the Future City Pavilion
at the
Expo 2025 Osaka, Kansai.
Up to nine visitors could participate
as players,
and through the use
of the entire venue space,
the experience engaged
both those who played
and those who watched.
Which crops will you nurture - grains,
vegetables, or fruits?
Will you pursue volume, flavor, or earth-friendly agriculture?
Which technology fits your vision?
How do you want people to enjoy what you grow?
Agriculture is a series of choices.
In this experience,
players followed the story to think about and
choose what kind of farming they wanted to pursue.
By comparing their choices with those of other players,
they could appreciate
the diversity of ideas.
As the story unfolds,
everyone works together
to deliver crops to the townspeople.
One of the most crucial
decisions in modern
agriculture is agri-tech.
The word combines “agri,”
meaning agriculture,
and “technology,” meaning
technological innovation.
By introducing advanced
tools such as robots, sensors, and
AI, agri-tech reduces the burden
of farm work
and makes it possible
for anyone to nurture delicious,
high-quality crops.
In this experience, players could
choose their favorite technologies—
possibly those that might be
realized in the future of agriculture
—and use them to evolve
their own farms.
-
Group control system
A “control” system that operates multiple agricultural robots in groups according to the scale of the farm and the task at hand.
This system efficiently manages everything, from continuous operations to complex tasks. -
Nurturing robot（Seedling selection robot / Pollination robot）
“Nurturing” robots that appropriately selects easy-to-grow seedlings according to the local climate and soil conditions. It also handles crop pollination automatically.
-
Water controller（Growth stage water management system）
A “water management” system that automatically controls water usage on farms according to weather and growing conditions.
-
Harvest timing scanner（Optimal harvesting assessment system）
An “assessment” system that automatically analyzes when crops are ready to be harvested. It also
calculates the time it takes for the produce to reach consumers and determines when crops should be harvested so they can be enjoyed at peak freshness and flavor. -
Soil power
generation systemA “power generation” system that uses the power of microorganisms in the soil to generate electricity. The energy generated can be used to charge agricultural robots and other machines and equipment or even be used to supply power to surrounding areas.
-
Farm watcher（Analytical monitoring drone）
An “observation and analysis” system that captures highly detailed images of farms and analyzes crop growth conditions. Based on the images it captures, the drone provides advice on growth and production for the entire farm.
-
Soil activation system
An “advice” system that analyzes and digitizes farm soil conditions and provides suggestions for cultivating the soil
to facilitate crop growth. -
Cultivar improvement incubator（Cultivar improvement system）
A “cultivar improvement” system that breeds hardy and safe crops
to prepare against the climate changes,
pests, and diseases
that are predicted to occur
in various regions.
A growing global
challenge
In the story, players grow
and deliver crops to bring
satisfaction to the people.
However, as people’s lives have
grown more comfortable,
greenhouse gas
emissions have increased,
leading to climate change
and damage to ecosystems—serious
global challenges
that can no longer be ignored.
So, how can we continue
to bring happiness and
good foods to people around
the world in the years to come?
The key lies in practicing planetary-conscious agriculture—
a form of farming that’s gentle
on both the Earth and people.
It is also crucial to provide meals
that make people happy
while ensuring eco-friendly agriculture.
This is no easy task, as future farming requires finding balance:
thinking about who you want to feed, adopting environmentally friendly
agri-tech,
and managing farms in a way
that sustains both people and nature.
“Food gap” where some people have more than
enough to
eat while others lack sufficient food;
“food loss and waste,” where perfectly good food is thrown away
because its color or shape is imperfect,
or because it remains unsold or uneaten at stores and in homes;
and “food mileage,”
where ingredients are transported long
distances using large amounts
of energy even though local
alternatives are available—
These are challenges that agricultural
managers cannot solve on their
own,
but require action from society as a whole.
Despite these challenges,
food and agriculture have the power
to revitalize communities,
transform lifestyles,
and enrich people’s lives.
The key to unlocking
these possibilities lies in collaboration.
In the game, a total of five companions appear,
and players choose
the ones who will support them.
Chefs who advocate local production
for local consumption,
food coordinators, logistics experts delivering eco-friendly produce,
and “earth professors”
researching the next generation of agriculture all help bring sustainable harvests to people’s
tables,
expanding the potential of food
and farming infinitely.
“I want to deliver happy food
to everybody around the world
in an earth-friendly way.”
Achieving this begins with each of us
taking action together with our peers
for the sake of happy meals
and future life.
The limitless potential of food
and agriculture depends
on the small,
collective steps we all take.