Kubota Elected as Core Member of the Agriculture Industry Electronics Foundation
February 20, 2020
Kubota Corporation (Head Office: Naniwa-ku, Osaka, Japan; President and Representative Director: Yuichi Kitao; hereinafter, “Kubota”) announced today that it has been elected as a core member of the Agricultural Industry Electronics Foundation (AEF).
- The AEF is an international organization dedicated to technological innovation and standardization of the electronic transformation process for agricultural equipment.
- To date, Kverneland AS, an implement manufacturer within the Kubota Group, has served as a core member of the AEF since its founding. Kverneland AS devoted many years to the advancement of agricultural machinery, including the development of ISOBUS*, an international communications standard for agricultural machinery.
- With the establishment of Innovation Center Europe in July 2019, Kubota took over the AEF core membership from Kverneland AS as part of its efforts to strengthen partnerships with other companies. The Kubota Group will continue to play a leading role in AEF activities, and contribute to the development of the agricultural machinery industry.
- ISOBUS: an international standard for data communications used to connect and control tractors and implements.
2. About the AEF
The AEF was formed in 2008 by seven agriculture machinery manufacturers with global operations. The organization aims to build a platform for electrification and electronic control of agricultural machinery that transcends manufacturer boundaries. The AEF currently has 11 core members and about 200 general members.
Kverneland AS is a dedicated manufacturer of implements that perform various agricultural tasks by utilizing power from tractors. They joined the Kubota Group in 2012.