Through the following links, you can move to the menu or to the main text in this page.

Environmental Conservation Initiatives

Contributing to the development of society and conservation of the global environment

The Earth where we live faces a variety of environmental issues, from regional to global. As these become increasingly serious, global goals and international frameworks such as the Sustainable Development Goals (SDGs) and the Paris Agreement have been agreed on, and many companies are working toward a sustainable society. The mission of Kubota is to resolve global issues in the area of food, water and the environment through our business, and we have established an environmental vision, medium- and long-term targets for environmental conservation to contribute to building such a society. We promote environmental conservation activities to achieve this. Through reducing environmental impacts and risks in our corporate activities, we contribute to developing a sustainable society and conserving the global environment.

Kubota's Environmental Vision

Target Situation toward 2050 from an Environmental Perspective

  • Environmental Vision
̶ Target Situation toward 2050 from the Environmental Perspective ̶
While challenging to achieve zero environmental impact, we will contribute to realizing a carbon neutral and resilient society in the fields of “food, water, and the environment.

Kubota considers climate change countermeasures and other environmental conservation initiatives to be priority issues in its corporate activities. In our efforts to contribute to solving global-scale social issues such as food shortages and global warming, we have put forth our Environmental Vision that indicates the direction of our business activities toward 2050 from an environmental perspective, alongside our long-term vision GMB2030. We will promote efforts toward realizing a carbon-neutral and resilient society.

Kubota’s medium- and long-term environmental conservation targets

Main Activities and Targets (excerpt)

Kubota’s initiatives to achieve medium- and long-term environmental conservation targets

Aiming for a Society That Realizes Sustainable Development

Mitigating and Adapting to Climate Change
  • Promoting climate change mitigation and adaptation measures

    According to the Fifth Assessment Report by the Intergovernmental Panel on Climate Change (IPCC), it is highly likely that global warming is caused by human activities. As a result, efforts to reduce greenhouse gases are accelerating worldwide. Kubota is working to reduce CO2 emissions by saving energy and using renewable energy sources as mitigation measures to reduce greenhouse gases. Also, we work through our business activities on adaptation measures to avoid and mitigate risk to prepare for the impact of climate change.

    • Long-Term Environmental Conservation Targets 2030
      • Reduce CO2 emissions from the Kubota Group by 50% compared to the base year FY2014.
    • Medium-Term Environmental Conservation Targets 2025
      • Improve CO2 emissions per unit of production by 25% compared to the base year FY2014 at the global production sites.
      • Improve ratio of renewable energy usage by 1% or more at the global production sites.
      • Improve energy consumption use per unit of production by 18% compared to the base year FY2014 at the global production sites.
Working towards a Recycling-based Society
  • Effectively using resources and reducing waste

    Due to our mass-production and mass-consumption society, we face many challenges such as resource depletion, increasing waste, and garbage that adversely impacts ecosystems. Kubota limits generation of waste by reducing waste and loss of resources, and reuses and recycles garbage to work for the effective use of resources and the 3Rs of waste (Reduce, Reuse, Recycle).

    • Medium-Term Environmental Conservation Targets 2025
      • Improve waste discharge per unit of production by 33% compared to the base year FY2014 at the global production sites.
      • Improve hazardous waste discharge per unit of production by 3% compare to the base year FY2019 at the global production sites.
      • Maintain a waste recycling ratio of at least 99.5% in Japan and 90.0% overseas.
      • Reduce disposable plastics at business sites.
      • Work with suppliers to conserve packaging materials and make them returnable.
      • Implement paperless operation.
Conserving Water Resources
  • Reducing water consumption and properly controlling wastewater

    According to the 2012 OECD (Organization for Economic Cooperation and Development) Environmental Outlook to 2050 Report, global demand for water will increase by approximately 55% from the year 2000 to 2050, and the population of river basins with severe water shortages is more than 40% of the world's population. Kubota is working to reduce water consumption by recycling water, reducing water use, and introducing a wastewater recycling system using our own technology. Also, we are working to reduce the impact on the water environment through controlling wastewater based on our self-management values stricter than laws and regulations, as well as studying water stress*.

    • Water stress refers to the state where the annual water availability per capita is less than 1,700 tons and people feel inconvenience in their daily life.
    • Medium-Term Environmental Conservation Targets 2025
      • Improve water consumption per unit of production by 23% compared to the base year FY2014 in the global production sites.
      • Manage wastewater appropriately in accordance with the standards of the water discharge by operating wastewater treatment facilities and water recycling facilities, etc. at the global production sites.
Controlling Chemical Substances
  • Appropriate control of chemical substance and VOC* emissions reduction

    Chemical substances have become an essential part of our lifestyles. On the other hand, to control the impact of chemical substances on humans and ecosystems, countries are strengthening laws and regulations related to their use and management. Kubota is working to reduce VOC emissions by improving the efficiency of paint use and switching to VOC-free paint. We are also working to reduce the environmental impact of chemical substances, such as by properly managing fluorocarbons and reducing emissions of air pollutants such as SOx and NOx.

    • Volatile Organic Compounds
    • Medium-Term Environmental Conservation Targets 2025
      • Improve VOC emissions per unit of production by 42% compared to the base year FY2014 at the global production sites.
Conserving Biodiversity
  • Conserving biodiversity through corporate activities and social contribution initiatives

    In recent years, the threat to biodiversity from environmental destruction has become a global issue. With the United Nations SDGs calling for business operators to protect biodiversity, Kubota is working to conserve biodiversity and protect the natural environment by a variety of activities contributing to society including managing and reducing the environmental impacts involved with corporate activities, providing environment-friendly products and services, tree planting and community cleanup activities.

    • Medium-Term Environmental Conservation Targets 2025
      • We will promote the protection of the natural environment by greening our establishments and creating biotopes.
      • We will also promote conservation of the local natural environment and biodiversity through social contribution activities.
Expanding Environment-friendly Products and Services
  • Promoting environmental consideration throughout the product lifecycle

    Kubota promotes environment-friendliness over the entire product life cycle, from procurement of raw materials to disposal of products. We conduct environmental assessment of products in the design and development stages and analyze the environmental impacts. Environment-friendly products are internally certified as Eco-Products, and we are expanding reduced fuel consumption, longer service life, promotion of recycling, and cleaning of emission gases. We will contribute to resolving social issues in the areas of food, water and living environments through providing environment-friendly products and services.

    • Long-Term Environmental Conservation Targets 2030
      • Increase the sales ratio of Eco-Products-certified products to 80% or more by 2030.
      • Aim to put all new products which are certified as Eco-Products in the market in 2030 and later.
    • Medium-Term Environmental Conservation Targets 2025
      • Increase the sales ratio of Eco-Products-certified products to 70% or more by 2025.
      • Maintain the usage ratio of recycled materials 70% or more.
      • Display the material of new parts and provide material information.
      • Develop industrial diesel engines that comply with the latest emissions regulations (Stage V), and launch products with such engines onto the market.
      • Launch the vehicles that comply with the latest emissions regulations (Stage V) onto the market.

Global case studies in environmental conservation initiatives

Kubota's Global Environmental Conservation Initiatives

Continue Supporting the Prosperous Life of Humans While Protecting the Environment of this Beautiful Earth

Working for attainment of the 17 goals of United Nations SDGs that aim to transform our world

At the end of a United Nations Summit meeting in 2015, the Sustainable Development Goals (SDGs) were promulgated, listing 17 common goals for the international community. Kubota has identified nine of these goals, such as Climate Action, Clean Water and Sanitation, Responsible Consumption and Production, as areas where the Kubota Group is especially well placed to contribute through its environmental conservation initiatives.

Kubota, which advocates “For Earth, For Life,” will continue to protect the beautiful earth while further revitalizing environmental conservation activities and supporting people's prosperous lives.

Related Information

Integrated Report / ESG Report

Introducing financial and non-financial information focused on Kubota's Long-Term Vision and Mid-Term Business Plan, which are based on ESG management.