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Increase in Production Capabilities for Tractor Implements at North American Subsidiary Responding to Rapidly Increasing Demand in North America via the New and Existing Plants

Jun 1, 2022
Kubota Corporation

Kubota Industrial Equipment Corporation (KIE), a United States subsidiary of the Kubota Corporation (Head Office: Naniwa-ku, Osaka, Japan; President and Representative Director: Yuichi Kitao; hereinafter “Kubota”), will build a new plant to manufacture work equipment to install on tractors (hereinafter “implements”) to address the rapidly increasing demand in North America.

  • Tractor equipped with Front Loader

  • Tractor equipped with Front Loader and Backhoe

1. Background and Objectives

  • New tractors sold in North America are often equipped with front loaders for carrying materials like dirt and hay, backhoes for excavation, and other implements. More than 90% of these tractors come equipped with a front loader.
  • The demand for tractors is rapidly increasing in North America, driven by factors that include a more rapid suburban migration due to the COVID-19 pandemic. This is also heightening the demand for implements. Even though KIE currently does manufacture implements, the demand in North America is exceeding its production capabilities. Anticipating this demand will remain stable in the future, KIE will build a new plant.
  • The new and existing plants will respond to the tremendous North American demand by increasing the annual implement production capacity from 100,000 units to 210,000 units.

2. About the new plant

Start of operations August 2024
Location Gateway Industrial Park in Hall County, Georgia, U.S.A.
Investment Approx. 18.0 billion yen
Total floor area Approx. 60,200 m2
About KIE
Company name Kubota Industrial Equipment Corporation (KIE)
Establishment November 2004
Representative Hirohiko Arai
Location Jackson, Georgia, U.S.A.
Capital Approx. 2.2 billion yen
Number of employees Approx. 1,200 (as of April 2022)
Buisiness Implements for tractors (front loaders, backhoes, bucket) , Mid-Sized Tractors, Construction Equipment
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