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Sustainability

Aspiring toward a sustainable society through the business area of food, water, and the environment

Kubota is engaged in the business area of food, water, and the environment.
These fields are indispensable for all human beings in the world.
The ability to eat safe, tasty foods at any time, free use of clean water,
and a solid social infrastructure to support daily life – losing even one of these would impair a comfortable living environment.
These three areas are vital for us all to live prosperous lives, and Kubota believes that cycles in these areas intersect and influence each other.
We view food, water, and the environment as a single unit, and aim to bring about a sustainable society by using technology and solutions for proper circulation in these areas.
This is the Kubota style of sustainability.

Policies and basic approach

Supporting the World in Food, Water, and the Environment Sectors Will Drive Progress toward a Sustainable Society

Ever since its founding in 1890, Kubota has been working for the resolution of issues related to food, water, and the environment, all of which are indispensable to the survival of humankind. In recent years, as such issues have become more complex and serious globally, Kubota established its long-term vision to convey the role it intends to play and the value it intends to provide for sustainability.

K-ESG Management lies at the core of our effort to realize the long-term vision. K-ESG Management is will provide the ethical and behavioral code to achieve our long-term vision and beyond, as we become a Global Major Brand.

Unique traits of Kubota’s sustainability efforts

Promoting Multifaceted Efforts toward “Sustainability through Business” and “Sustainability as Basis for Business”

One distinct pillar of Kubota’s sustainability efforts is our efforts toward sustainability through business activities itself. With its role in supporting the earth and the future of human life, Kubota’s business involves resolutions to global societal issues concerning the fields of food, water, and the environment indispensable to our lives, connecting directly to sustainability. Our efforts are also distinct through our focus on sustainability as a basis for business. Kubota considers a variety of questions concerning sustainability as the foundation of our business, including how we are contributing toward a sustainable society, how we are balancing business growth with conservation of the global and regional environment, how healthy corporate operational management wins society’s trust, and whether we are providing a comfortable working environment for employees contributing to the corporate growth. We aim to achieve a sustainable society from a variety of approaches, by contributing toward sustainability as basis for our business.

Sustainability through Business

Contribute toward the development of a sustainable society through business itself in the area of food, water, and the environment, and support prosperous life for humanity

Sustainability as a Basis for Business

Aspire toward the sustained, synergistic growth of both society and the Kubota Group while conserving the beautiful environment of the earth

Kubota’s Actions for Achievement of the United Nations’ Sustainable Development Goals

This section introduces areas where Kubota contributes toward a prosperous life for humanity and the development of a sustainable society, both in order to achieve the Sustainable Development Goals (SDGs) adopted as a common goal of the international community at the UN Summit.