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Kubota Stories

Our mission is to provide solutions related to food, water, and the environment on a global scale.
Kubota is constantly taking on challenges in these three areas to meet demands worldwide, for better lives and a sustainable global environment.
Each of our innovative initiatives, technologies, products, services, and solutions has a story, with hopes, dreams, and most of all the passion of individuals behind it.

Our Strategic Alliance with Microsoft will Accelerate Kubota’s Digital Transformation

Working toward New Customer Value Creation and Maximization in the Fields of Food, Water, and the Environment

  • Kubota Press (Japan)

Food, Water, Environment

In-House Production of Hydraulic Systems and Our Challenge in Dry-Field Farming

In-house production of hydraulic systems is the key to addressing precise and efficient farm work and Kubota has begun doing so as it takes on the challenge of officially entering the dry-field farming market.

  • Our Stories

Food

Documentary of Kubota California, U.S.A.

LA's path to an earthquake resistant water pipe network.

  • Documentary of Kubota

Water

Kubota’s Construction Machinery Gaining Ground in America

From the Front Line of a Market Brimming with Construction Investment

  • Global Index

Environment

Kubota’s Earthquake-Resistant Ductile Iron Pipes Protect Infrastructure From Disasters

The developer of durable materials, coupling joints, and construction methods. Kubota technologies have provided support for Japan’s water infrastructure through the creation of earthquake-resistant pipes with outstanding seismic resistance and long-term durability.

  • Our Stories

Water

Five-and-a-Half Years’ Assignment in Germany Taught Me Much

Kengo Ota
Group 2 (Europe), Sales and Marketing Department, Construction Machinery Division Kubota Corporation

  • Kubota People

Environment

From Asia to Latin America – Changing the World with Kubota’s Construction Machinery

Eriko Ogawa
Group 4, Sales and Marketing Department Construction Machinery Division Kubota Corporation

  • Kubota People

Environment

Kubota People – California, U.S.A. Water

  • Interview

Water

Documentary of Kubota Tanzania

Can rice be a salvation for food security in Africa?

  • Documentary of Kubota

Food

Kubota People – Tanzania Agriculture

  • Interview

Food

Aiming to Achieve Global No.1 Status in the up to 200 HP Range

Large Industrial Diesel Engine Model V5009

  • Kubota Press (Japan)

Environment

The Quest for Precision Farming

From the Frontlines in the Netherlands, Germany, and France.

  • Global Index

Food, Water

Exploring the European Continent with African Market in Mind

Mito Kanai
Area Manager
Kubota Membrane Europe Ltd. (KME)

  • Kubota People

Water

I Want to Become a Person Who Advances ICT-Mechanical Collaboration

Sakura Tomita
Instrumentation and Control Technology Center
(Human Resources Department trainee)
Wageningen University & Research (TheNetherlands)
Visiting Researcher

  • Kubota People

Food

Kubota Creates the Future of Agriculture, For Better Food and Better Lives

Kubota supports farms through visualization of agriculture! Our KSAS and combine harvesters, which fuse bi-directional ICT with industry-leading food production technologies, are boosting farm management and production efficiency.

  • Our Stories

Food

Documentary of Kubota Myanmar

What are the challenges Myanmar is facing for it's rapid growth?

  • Documentary of Kubota

Food

Kubota People – Myanmar Agriculture

  • Interview
  • Food

  • Kubota People – Myanmar Water

    • Interview

    Water

    Dry-Field Kubota M7001 Series Tractors Win Design Awards in Japan and Germany

    Features include “Versatile Functions for Speedy, Efficient Operations and an Overall Design that Provides a Feeling of Exhilaration to Owners and Operators.”

    • Kubota Press (Japan)

    Food

    Universal Access to Safe Water for All

    Assisting with SDG 6 on “Water and Sanitation”

    • Global Index

    Water

    Supplying Safe Water to his Home Country of Bangladesh - Taking on the Heavy Responsibility of a Pivotal Role in the Project

    Hasan Jahir
    Manager
    Overseas Department
    Kubota Construction Co., Ltd.

    • Kubota People

    Water

    Delivering Kubota’s Membranes to Countries in Southeast Asia Aided by Pivotal Trust Relationships with Customers

    Ryo Sakaguchi
    Development & Engineering Group
    Membrane Systems Department
    Kubota Corporation

    • Kubota People

    Water

    Kubota Engines Aim for a Clean Environment and a Better Life

    Total performance that combines outstanding efficiency, energy-saving, and a true respect for users and the environment — these are the fundamentals for the ideal engine that Kubota constantly strives to achieve.

    • Our Stories

    Environment

    Documentary of Kubota Japan

    Can Japanese agriculture evolve into a growth industry?

    • Documentary of Kubota

    Food

    India

    Sustainable Economic Development in a Population Powerhouse.

    • Global Index

    Food, Water

    I want to give 100% to my job as a way of contributing to Kubota’s growth in the Indian market.

    Rekha Paliwal
    Group Leader & Manager
    Admin/HR/Accounts
    New Delhi Office, Procurement HQ (KIO)

    • Kubota People

    A sense of contributing to societies in the global market strengthens motivations

    Takumi Sato
    Oil & Petrochemical Business Dept.

    • Kubota People

    Environment

    Continue the challenge - a new horizon will open up before you

    Goshi Nakao
    Materials Sales Dept.

    • Kubota People

    Environment

    Market-based stance creates optimal implement solutions

    Yasuko Washio
    Farm Machinery Implements and
    Products Engineering Dept.

    • Kubota People

    Food

    Our Commitment to Conserving Resources and the Environment through Wastewater Purification

    Our water recycling technologies generate new potential. Kubota aims to solve water-related issues with KUBOTA Submerged Membrane Unit™ that enables reuse of domestic and industrial wastewater.

    • Our Stories

    Water

    Documentary of Kubota Germany

    What are the challenges for farmers in Germany, in order for them to sustainably work?

    • Documentary of Kubota

    Food

    France

    The New Challenge of Solving Global Food Problems.

    • Global Index

    Food, Environment

    Think on your own, and take action “The philosophy of a salesperson of mini excavator”

    Thomas Leflot
    Export Sales Representative
    Construction Machinery Division,
    KUBOTA EUROPE S.A.S. (KE)

    • Kubota People

    Environment

    The developer’s point of view: Always visualize the user

    Aya Motoki
    Mgr. E501 Project Team
    Tractor Engineering Dept.

    • Kubota People

    Food

    A New Tractor Exclusively Designed for Agriculture in India

    With the wish in mind to “fill India with Kubota tractors,” we began our initiatives in the world’s largest tractor market with a keen understanding of the region's unique needs and methods.

    • Our Stories

    Food

    Documentary of Kubota U.K.

    Is it possible to protect abundant water resources with methods suited to the town’s way of life?

    • Documentary of Kubota

    Water

    Myanmar

    KUBOTA Opens New Doors in

    • Global Index

    Food, Water, Environment

    Making Products that Hold Up to Heavy Use —Our 7-ton Excavator Serving the Chinese Market

    China’s economy is developing at a remarkable pace. Kubota is doing all it can to ensure durability and eliminate the fuel efficiency/power tradeoff in its construction machinery to meet the region’s unique needs and support infrastructure development.

    • Our Stories

    Food

    Documentary of Kubota U.S.A.

    How can we protect the vast nature cherished by people around the world?

    • Documentary of Kubota

    Environment

    America

    KUBOTA taking on the challenges of globalization

    • Global Index

    Food, Water, Environment

    Documentary of Kubota Singapore/Japan

    Can we revitalize Japan’s agriculture with greater rice exports?

    • Documentary of Kubota

    Food

    Documentary of Kubota Middle East

    How can we deliver a stable supply of water to a desert city without a river?

    • Documentary of Kubota

    Water

    Documentary of Kubota France

    How can we help develop a city while preserving the old townscape?

    • Documentary of Kubota

    Environment

    Documentary of Kubota Vietnam

    How can we be closer to the lives of Vietnamese farmers, even for future generations?

    • Documentary of Kubota

    Food